Meet Murphy AI

Multiply + Murphy

If your coach doesn't know what you're supposed to say, how are they supposed to coach you?

Introducing Murphy, an AI-driven sales trainer, that develops your sales team through targetted on feedback on how they deliver your message. Murphy evaluates your team during realistic sales simulations, providing instant feedback across five critical areas.

Pipeline-Driving Training

Faster Onboarding and Consistency

Schedule Demo Watch Murphy in Action

How Murphy Training Works

The powerful impact of high-end consultancy paired with AI automation enables team-wide sales training with targeted, specific feedback, not generic AI-generated content.

Setup & Customize

Define your sales conversation scenarios, messaging framework, and training objectives with our consultants or use our proven playbooks.

Practice with Murphy

Engage in realistic role-playing scenarios where Murphy adapts to different prospect types, objections, and conversation flows.

Receive Feedback

Get instant, specific feedback on your performance with detailed analytics on communication style, messaging consistency, and areas for improvement.

Apply & Excel

Take your refined skills into real meetings with confidence, knowing exactly what to say and how to handle any situation that arises.

What Murphy Evaluates

Murphy analyzes your sales conversations across six key dimensions to provide comprehensive feedback

Meeting Setup

Evaluating how effectively the seller sets the context for the meeting and establishes rapport.

Messaging

Measuring the seller's ability to convey your company's message effectively and intentionally.

Presentation

Ensuring adherence to Multiply's defined messaging framework and value propositions.

Transitioning

Measuring the seller's ability to steer conversations back to prospects with clear requests.

Communication Style

Analyzing the seller's tone for conversationality, confidence, and professional presence.

Objection Handling

Develop sellers' ability to effectively handle objections with questions customized to your company.

Reach Your Goals and Manage Your Team

Murphy pushes you to grow as a seller and enables leadership to quickly view their teams' performance at delivering the company's message.

Company specific individualized feedback
Multiple scenarios to train in
Progressive skill development